{"id":8376,"date":"2023-06-20T10:14:26","date_gmt":"2023-06-20T07:14:26","guid":{"rendered":"https:\/\/www.evenzia.com\/?p=8376"},"modified":"2023-06-20T10:14:28","modified_gmt":"2023-06-20T07:14:28","slug":"build-an-seo-report-in-seconds-with-domain-overview","status":"publish","type":"post","link":"https:\/\/www.evenzia.com\/fr\/build-an-seo-report-in-seconds-with-domain-overview\/","title":{"rendered":"Build an SEO Report in Seconds with Domain Overview"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">How to generate a snapshot SEO report in seconds with Domain Overview<\/h2>\n\n\n\n<p>Time. Resources. No matter the day, month, year, or algorithm update, these are 2 commodities of which SEOs will never have enough! We are perpetually searching for ways to systemize, automate, and simplify so that we can spend more time with the fun stuff &#8211; brainstorming and strategizing.<\/p>\n\n\n\n<p>One of the most time-consuming SEO tasks is gathering all of your key metrics into one place. There are countless data points to consider when evaluating a site\u2019s current SEO performance, from top keyword rankings to Domain Authority and link metrics.&nbsp;<\/p>\n\n\n\n<p>Many SEOs will create custom SEO reports that are dedicated to tracking keyword rankings, technical SEO, and link signals over time. Creating a Campaign in Moz Pro is a great way to accomplish this! However, a Campaign is meant for the long game &#8211; you\u2019ll conduct research, gather data, and discover actionable insights that shape your SEO strategy.<\/p>\n\n\n\n<p>But if you\u2019re looking to create a one-page report &#8211; within seconds! &#8211; that evaluates the SEO performance of a client website, a potential agency prospect, or a competitor without investing a significant amount of time and effort,&nbsp;<a href=\"https:\/\/moz.com\/domain-overview\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Domain Overview<\/a>&nbsp;is the answer.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What is Domain Overview?<\/h2>\n\n\n\n<p>Domain Overview allows you to enter any website domain and immediately understand the current state of a brand\u2019s SEO standings. With this tool, you\u2019ll be able to see key data points from tools within Moz Pro &#8211; all in one view &#8211; divided into 4 sections: Summary, Rankings, Competition, and Links.&nbsp;<\/p>\n\n\n\n<p>During the beta phase, 91% of users found Domain Overview valuable, stating that it improved workflow efficiency, provided valuable insights of the most important metrics, and supported auditing websites for potential clients.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/moz.com\/images\/blog\/image2_2023-06-13-172637_ersm.png?w=1999&amp;auto=compress%2Cformat&amp;fit=crop&amp;dm=1686677197&amp;s=402d4c2cf46ca7147b3bec48a1027ce9\" alt=\"Image of Domain Overview metrics\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">How can you use SEO snapshot reports?<\/h2>\n\n\n\n<p>A snapshot comes in handy in a variety of situations! Let\u2019s say, for example, I was in the market for a new home. A photo of the house, along with the square footage, bedrooms\/bathrooms, address, and price would help me understand whether or not it\u2019s worth my time to schedule an appointment with a real estate agent.<\/p>\n\n\n\n<p>Similarly, Domain Overview will help you gain an understanding of a site\u2019s basic yet holistic SEO performance, revealing whether or not a website is worth further time and research. You\u2019ll quickly discover which keywords they rank for, what their Domain Authority and Page Authority scores are, domains the site has acquired backlinks from, and more.<\/p>\n\n\n\n<p>Below are some potential use cases for the SEO snapshots that Domain Overview can provide:<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Client prospecting<\/h3>\n\n\n\n<p>As an agency or SEO consultant, when you\u2019re gearing up to pitch a new client, it\u2019s important to prepare yourself with a baseline of their website\u2019s data. Create a one-pager that you can share during a pitch or kickoff meeting and save time&nbsp;<em>and<\/em>&nbsp;impress your potential client!<\/p>\n\n\n\n<p>Looking for more data than what a snapshot offers? The Domain Overview report provides links to the appropriate areas of Moz Pro where you can view the full and detailed data. For example, you can view&nbsp;<em>all<\/em>&nbsp;of the keywords that a site is ranking for in&nbsp;<a href=\"https:\/\/analytics.moz.com\/pro\/keyword-explorer\/site\/competitive-keywords\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Keyword Explorer<\/a>. This will give you a jump start on gathering data to uncover keyword and competitive SEO opportunities for your new client.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/moz.com\/images\/blog\/image1_2023-06-13-172633_dqin.png?w=1999&amp;auto=compress%2Cformat&amp;fit=crop&amp;dm=1686677194&amp;s=5ec2c4042b08b40195f8f248bd83a5ca\" alt=\"Image of site overview in Moz Pro\"\/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Competitor research<\/h3>\n\n\n\n<p>Competitor research is an effective method for generating content ideas, discovering link gaps, and ideally, stealing traffic from your competitors! With Moz Pro, you can create a Campaign for your domain or clients that you\u2019ve onboarded, and track up to 3 competitors\u2019 SEO efforts over time. Campaigns produce insights that allow you to spot trends and opportunities from collected data.&nbsp;<\/p>\n\n\n\n<p>However, let\u2019s back up just a bit (cue semi-trailer truck beeping). Before you dive into creating a Campaign, you may want to get a snapshot of a competitor\u2019s current standings. How are they performing? What\u2019s their DA? What do their keyword rankings look like? Are they worth tracking? Domain Overview answers all of these questions in seconds.<\/p>\n\n\n\n<p>Or perhaps you find yourself in a situation where you need to demonstrate a competitor\u2019s current standings to a client. This report will give your client a clear picture of what they\u2019re up against, and empower you to make decisions on your strategy moving forward.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">A quick SEO report for your domain<\/h3>\n\n\n\n<p>Domain Overview is like a launchpad. It organizes a preview of metrics from different areas of Moz Pro into a single view, which can be helpful to run for your own domain as well as competitor sites.&nbsp;<\/p>\n\n\n\n<p>It can be a helpful way to find quick opportunities. Even while writing this post and punching our domain into the tool, I found a new 404 error that needed to be addressed with a redirect in the Links section of the tool.<\/p>\n\n\n\n<figure class=\"wp-block-image\"><img decoding=\"async\" src=\"https:\/\/moz.com\/images\/blog\/image3_2023-06-13-172640_szxn.png?w=1999&amp;auto=compress%2Cformat&amp;fit=crop&amp;dm=1686677200&amp;s=24dfb8b5d466a2846ee38dd62da5d576\" alt=\"Image showing the Links section of the Domain Overview tool\"\/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Start creating snapshot SEO reports<\/h2>\n\n\n\n<p>We created Domain Overview to gather all of the key metrics that can be helpful to SEOs and website owners into one place, and to create a launchpad into the various set of tools within Moz Pro. I know that I have already gotten value out of the ability to analyze domains so quickly. After a report is generated, I browse the data at a 30,000-foot-view and begin my investigations into SEO opportunities.&nbsp;<\/p>\n\n\n\n<p>In my opinion,\u00a0<a href=\"https:\/\/moz.com\/domain-overview\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Domain Overview<\/a>\u00a0effectively mirrors the early phase of the SEO process: allowing you to assess data at a high level, and dig in deeper where you suspect there could be opportunity.\u00a0<\/p>\n\n\n\n<p>Source: https:\/\/moz.com\/blog\/seo-reports-domain-overview<\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to generate a snapshot SEO report in seconds with Domain Overview Time. Resources. No matter the day, month, year, or algorithm update,&hellip;<\/p>\n","protected":false},"author":1,"featured_media":8377,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-8376","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/posts\/8376","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/comments?post=8376"}],"version-history":[{"count":1,"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/posts\/8376\/revisions"}],"predecessor-version":[{"id":8378,"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/posts\/8376\/revisions\/8378"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/media\/8377"}],"wp:attachment":[{"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/media?parent=8376"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/categories?post=8376"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.evenzia.com\/fr\/wp-json\/wp\/v2\/tags?post=8376"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}