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Why SEOs Need to Invest More in Long-Form Content (and How to Do It)

2 novembre 2021

Long-form content can often be overshadowed by other forms of execution that may be “shinier” or more visually engaging. We see it all the time in blog posts, case studies, conference decks, and on Twitter: the big, flashy content is often what our attention is drawn…

35 Insights that Google Analytics Can Give You About Your Website

2 novembre 2021

Google Analytics is arguably one of the most valuable and powerful tools for website analytics. Let’s explore 35 valuable data insights Google Analytics offers and how you can use them to improve your marketing and SEO. What Is Google Analytics? Google Analytics is a web analytics…

How to Invest in SEO

28 octobre 2021

Testing out a new paid marketing channel is relatively easy. You can assign someone in-house, allocate some test budget, and pretty quickly quantify the return on your investment. Testing out SEO can be quite a bit trickier: Results often take time (more than six months) If…

10 Ecommerce Marketing Strategies & Tactics to Improve Sales

20 octobre 2021

What Is Ecommerce Marketing? Ecommerce marketing involves using a campaign to bring in new customers and encourage returning customers. You can use eCommerce tactics for businesses of all sizes and can easily implement your ideas with the right tools. Here are 10 tips to help you…

2021 Local SEO Holiday Success: A Ready Response for Each Customer

12 octobre 2021

First, let me pull up the best seat in the house for you: the local business owner or marketer who has weathered so much in the past two years. For your work of serving the public, you deserve the comfy chair by the fire, the celebratory…

Using Google Advanced Search Operators for Your Link Building Strategy

6 octobre 2021

Whether you’re a SEO professional or enthusiast, you can benefit from using Google’s advanced search operators. Learning how to run an advanced search effectively can help you navigate Google search thoroughly and improve your link-building strategy. What Is Google Advanced Search? Google advanced search uses special…

How Our Website Conversion Strategy Increased Business Inquiries by 37%

27 septembre 2021

Having a website that doesn’t convert is a little like having a bucket with a hole in it. Do you keep filling it up while the water’s pouring out — or do you fix the hole then add water? In other words, do you channel your…

JOIN OUR EVENZIA TEAM!

21 septembre 2021

SOCIAL MEDIA & DIGITAL MARKETING Job Purpose: Combines marketing and social media management skills to architect and enhance our clients social media presences, including interacting with customers, promoting brand-focused interactive and engaging content and create innovative social media campaigns. Job Type: Full-time Job Duties Creates marketing…