The ability to get SEO results fast gives you a competitive edge whether you do SEO in-house or as an agency partner. But, like many SEO managers, you may sometimes feel frustrated by factors that slow you down or can seem out of your control. The…

Forget sexy startups, head turning unicorns and world-conquering enterprises—it’s Small and Midsize businesses (SMBs), where we find the true beating heart of the US economy.  There are approximately 32.5 million SMBs in the States. They account for 99.9% of all businesses, employ approximately 47% of the private workforce, and…

SEO is unlike any other digital channel. It does not and cannot live in a silo, while something like a paid search program can be run by a single person with minimal help. From our experience, the biggest deficiency in SEO campaigns is not a lack…

Whether it’s participating in the latest challenge, using a trending TikTok sound, or putting your own spin on a viral recipe, we all know social media trends provide a great opportunity to spread brand awareness and grow your brand’s social media following. But they can also…

Whether you’re a small business owner or run a Fortune 500 company, SEO has an enormous impact on the success of your business. Your SEO strategy determines how easily your target customers can find you. Given that 75% of internet users don’t even look past the first…

A trend we’ve been noticing at Go Fish Digital is that more and more of our clients have been using the Shopify platform. While we initially thought this was just a coincidence, we can see that the data tells a different story: The Shopify platform has been…

Social media optimization isn’t about your social media strategy as a whole. It's an opportunity to make what you've been doing even better. Marketers need to start with social media optimization (SMO) to get the most out of their social media campaigns. Understanding how to optimize…

Google search result pages are becoming more diverse and even interactive, which makes any clickthrough study out there much less reliable, because no two sets of search results are the same. But how much control do writers and content creators have over how their content is…